The domain auction/selling and advertising business is BIG business no doubt. Just take a look at last week¡¯s live auction sale by domain name broker Moniker. On Friday at the Traffic conference in New York, Moniker beat its record for the largest sale of a single domain name at live auction. That sale went to Creditcheck.com, which took in a cool $3 million. When the day was done, Pompano Beach, Florida-based Moniker had raked in $10.9 million for brokering 115 names.
The rising attendance at these popular events suggests heated interest in the promise of riches from dot-com domains.
"Good domain names are appreciating faster than equities and real estate¡ªby a lot,¡± said Fair Winds Partners co-founder and Internet consultant Joshua Bourne. He said there¡¯s growing attendance of venture capitalists and private equity companies at the auctions.
Amid the digital land grab was Moniker-brokered Seniors.com, which bagged $1.8 million, and Lick.com, which went for $60,000. VintageMotorcycles.com attracted $14,000. But many of the highest-priced domain names are privately sold, such as last year¡¯s big-ticket sales: Diamond.com and Vodka.com, which earned $7.5 million and $3 million, respectively.
A new record may be in the works. Business.com, which sold for a then-unprecedented $7.5 million in 1999, could sell again soon for as much as $400 million, according to The Wall Street Journal.
Domain name owners can make money from these so-called parked web pages by signing up for Google AdSense or Yahoo Search Marketing. These ad programs place links on web sites based on keywords chosen by the domain owners. Web site owners and Google or Yahoo then split the revenue generated when visitors to the sites click on the advertising links.
Verisign estimates that the average amount paid per user click on an online ad in the first quarter of 2007 was $1.46. Terms such as ¡°home equity loan¡± bring in more than $24 per click. If you have thousands of clciks per month like some of the popular domain names that would equal to a few thousand per month. And a few hundred thousand would equal to millions in revenue.
And the industry stands to grow even more, said Mr. Bourne.
As more and more people get on the net, this domain business can only grow bigger.
Closer to home
BillionDollarWebsites.com is now offering a professional Domain Auction service. Local & international domain owners can put up their valuable domains for sale to the highest bidder.
To learn more, you may wish to subscribe to my newsletter, where I will teach you the steps by steps of running a successful and profitable domain virtual real estate business.
The contents of my Free course will include:
- Step 1. finding and purchasing a high quality domain name
- Step 2. filling your parked domain with the right advertisements from google, yahoo and other parked domain advertisement providers such as fandie.com & sedo.com
- Step 3. turning your domain into a media portal to earn extra revenue
- Step 4. choosing the right web hosting provider
- Step 5. promoting your domain or media portal. Submiting to forums & article/bookmark directories
- Step 6. Selling your media potal
Labels: Domain Auctions
